Ethical Business Spotlight: Interview with Fyve’s Founder Mindy Cheng

Hello again!

I’m thrilled to launch my new ethical business spotlight series with Mindy Cheng, Founder of Fyve! In these short interviews, I ask five questions to introduce you to the company and its products. Let’s jump right in!

What is the inspiration and mission behind Fyve?

The inspiration behind Fyve is my daughter. She was born with eczema and really sensitive skin. I wanted to create safe, trustworthy products for her, and anyone else suffering from the same symptoms. Fyve morphed into something more that just this initial inspiration though. Our mission is to provide the best 5 ingredients in every bottle, to all of humanity, without harming any living creature.

If you had to recommend one product to a new customer to introduce them to Fyve products, which one would it be and why?

We’d recommend our Lemongrass Body Butter. It’s where our genesis started. The only product that would soothe my daughter’s flare ups was this body butter. It’s gentle on the skin, yet so moisturizing. The lemongrass helps reduce redness too.

There’s a lot of competition in the natural skincare industry. How do you set yourself apart?

We set ourselves apart by our core ethos, which emanates in everything we do. We want to leave this planet better than we found it. So everything we do, every choice we make, always comes down to asking ourselves if we’ve fulfilled that ethos. 

What has been the most surprising thing you’ve learned or experienced throughout your journey to create Fyve?

It’s been such an amazing journey! It’s surprising to hear so many stories of other people suffering from eczema, sensitive skin, and their frustration in not being able to find a truly natural and sustainable alternative. We’ve also met so many amazing people along the way. It just goes to show you what amazing things can happen when like-minded humans get together to create change.

Where would you like to see Fyve in five years?

We would love to be in retail that also share a similar ethos, like Credo Beauty, and more Whole Foods Markets across the country. We also envision building a community and space where humans can share their stories, provide tips and guidance to others, and to have a place where they belong.

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Thank you, Mindy, for creating fantastic vegan and cruelty-free products with an amazing mission! Check out my recent review to discover your soon-to-be favorite Fyve products!

Embrace a Cruelty-Free Season with Sugar, Spice & Everything Nice!

In many locations, the leaves are falling and there’s a crisp chill in the air. To welcome the changing seasons, I’ve put together a list of fabulous vegan and cruelty-free products that are made with sugar, spice, and everything that makes Autumn so nice!

Hempz Limited Edition Pumpkin Spice & Vanilla Chai Herbal Body Moisturizer

Hempz Limited Edition Pumpkin Spice & Vanilla Chai Herbal Body Moisturizer is basically Autumn in a bottle! The warm, inviting notes of sweet pumpkin, earthy spices, and chai, combined with shea butter and vitamins A, C, and E, hydrate and nourish your skin with a scent that is good enough to eat!

Savor Beauty Pumpkin Seed Serum

Pumpkin seeds are fantastic sources of zinc and Vitamin E, which means they’re as good for your skin as they are a delicious snack! Savor Beauty’s Pumpkin Seed Serum helps tone and clarify your skin and also includes omega-rich rosehip seed oil and hydrating meadowfoam. You’ll love this plant-powered addition to your cruelty-free skincare routine!

Wicked Good Apple Cinnamon Perfume

Tart apples and freshly ground cinnamon make Wicked Good’s Apple Cinnamon perfume the perfect scent for the season! Available in both a roll-on and Eau de Parfum Spray, this scent can be taken with you and applied wherever the day takes you!

Brooklyn Botany Brown Sugar Body and Face Scrub

To keep your skin looking healthy as temperatures drop, it is a good idea to incorporate a high-quality body scrub into your self-care routine! Brooklyn Botany’s Brown Sugar Body and Face Scrub is gentle enough to use all over the body to hydrate while gently buffing away dead skin cells. Talk about a sugar high!

Native Pumpkin Spice Latte Deodorant

Who wouldn’t want to wear a deodorant inspired by everyone’s favorite fall drink? Native’s aluminum-free deodorant is made with sweet and spicy notes of cinnamon, nutmeg, and clove so you can smell like a PSL all day long! 

Crazy Rumors Seasonal Lip Balms

Made with plant-based oils and waxes, Crazy Rumors’ delicious balms are sure to become one of your go-to products this season! Between the Apple Spice, Pumpkin Spice, and Candy Corn flavors, its hard to pick just one! 

Dr. Brite Coconut Chai Mouthwash 

Start and end your day with the delicious flavors of coconut and chai! Dr. Brite’s Coconut Chai mouthwash combines coconut oil with hints of cinnamon, cardamom & aloe vera leaf juice to give you fresh breath and healthy teeth and gums!

Sade Baron Autumn Balance Body Mist 

Sade Baron’s multitasking mist delivers hydration with a subtle earthy scent. Spray all over your body for a refreshing blend of spices, herbs, and cedarwood! 

Desert Essence Green Apple and Ginger Shampoo

Lather up with the invigorating scents of crisp apple and fresh ginger! Desert Essence’s Green Apple and Ginger Shampoo is formulated with plant extracts to gently cleanse and care for your hair while revitalizing your scalp to give you healthy, voluminous locks! 

Soy Much Brighter Candle Co. Pumpkin Coffee Candle

If you’re in the market for soy candles, you must try Soy Much Brighter Candle Co.’s fall collection! Mouthwatering scents like Pumpkin Latte and Pass the Cider will fill your home with warm, inviting scents you can’t find anywhere else! Remember to burn your candles responsibly, out of reach of animal companions and their wagging tails!

Mrs. Meyer’s Clean Day Acorn Spice Kitchen Basics Set 

Who says you need to stick to the same old household cleaners? Mrs. Meyer’s Kitchen Basics Set includes plant-derived cleansers that will thoroughly clean your home while delivering a delightful blend of rich, nutty acorn and spices all season long! *Owned by S.C. Johnson, a parent company that tests on animals

While shopping for bath, beauty, and home products this season, please remember that no animals need to be tortured and killed in testing labs. There are plenty of vegan, cruelty-free options available to help you look and feel your best!

What are some of your favorite products for Autumn?

Oubble Organic Skincare Subscription Box

There’s a new subscription box in town!

Oubble (love saying the name!) offers a truly customized subscription box filled with samples of small-batch, organic skincare products. Best of all, they work exclusively with women-owned businesses. Empowered women empower women, amiright ladies?!

When you sign up on the Oubble website, they walk you through a bunch of different options to ensure you’re getting samples that fit your specific preferences and needs. Make sure to click that you’re interested in vegan products!

Right now, they are offering $2.00 off of your first box! You always get free shipping, a gift on your bday, and you can cancel anytime! Love that!

So, the kind folks at Oubble sent me a box to try and I got exactly what I was hoping for! I’m always looking to discover new cruelty-free and vegan products (you may have guessed, it’s kinda my thing 😉). I received 6 samples from companies I have never heard of before!

Oubble Box Samples
Oubble Box Made Simple Face Mask and Toner

I received Auromère’s Pre-Shampoo Conditioner, Lauren Brooke Cosmetiques Organic Sweet Chai Lip Scrub, Lenora Organic Skincare Coconut Cacao Organic Antioxidant Mask, Vermont Soap Lavender Ecstasy Body Wash, and a Rose Grapefruit Face Toner and Strawberry Hibiscus Face Mask from Made Simple Skin Care.

If someone let me loose in a room full of skincare (a total dream come true) and asked me to pick out 6 samples, the samples I received are pretty spot on! I love fruity scents and masks, and the pre-conditioner is prefect for my extremely dry hair.

The Bottom Line: I love that Oubble box supports women-owned businesses and exclusively offers organic skincare. Their questionnaire at sign-up asks all of the important questions to make sure you get samples you will actually like, and it totally worked for me!

If you love natural skincare, Oubble is for you! 💚

Oubble Skincare Box

WANTED: Contributors for this Year’s Vegan & Cruelty-Free Holiday Gift Guide!

The holidays will be here before we know it and I’m putting together this year’s Vegan & Cruelty-Free Holiday Gift Guide… but doing it a little differently!

I’ve met a lot of amazing vegan bloggers and companies over the last year and want to help support them!

So, this year, I am looking for 10 vegan bloggers to contribute items to the gift guide, in the form of a short, high quality video and/or image, and written description (no more than 200 words). All contributors will be fully credited for their submissions.

The product categories that will be included in the gift guide are:

  • Cosmetics
  • Hair care
  • Skincare
  • Body care
  • Snacks
  • Clothing and apparel
  • Subscription boxes
  • Deliverable gifts (think cookie boxes, meal services,etc.)
  • Health and #wellness
  • Other

If you’re a vegan company that sells any of the above, or a vegan blogger who would like to contribute, please send me a DM with your ideas on IG @ Vegantreasurehunter or email vegantreasurehunter@gmail.com.

All submissions will be subject to review and edited to create one cohesive gift guide. Submissions may not be accepted if the quality of the video/image or written description do not meet the requirements. All contributors will be required to share the guide on their IG.

Here’s to a happy holiday season!

Fyve: Vegan Beauty Products made with 5 ingredients!

Happy Sunday!

Today, I’d like to share some fabulous vegan and cruelty-free products from Fyve!

Like the name suggests, Fyve’s all natural bath, body, beauty, and home products are made with just 5 plant-powered ingredients! This woman-owned business is Leaping Bunny certified and a member of the 1% For The Planet Organization, which means they protect animals and the planet! Can’t beat that!

Let’s jump right into the skincare products!

Fyve Facial Cleansing Oil

Fyve’s Facial Cleansing Oil is the the perfect products to remove makeup, dirt, and oil without stripping your skin. Sunflower, safflower, castor, and camellia seed oils easily dissolve makeup and draw out impurities from your pores while providing moisture. I use this at night and I’m left with clean, beautifully hydrated skin!

Fyve Hydrating Face Oil

Next up, is the Hydrating Face Oil. If you’re in the market for an all natural beauty oil to add to your skincare routine, this is it! Meadowfoam seed, olive squalene, evening primrose, and cranberry seed oils combine to deliver soft, nourished skin while providing anti-inflammatory effects, anti-oxidants, and protection against sun and pollutant damage.

I mix 1-2 drops into my foundation for a nice, dewy glow and also use this at night to awaken to hydrated, healthy skin. For a full list of ingredient benefits, click the product link above!

Fyve Bamboo Clay Mask

On social media, it seems like face masks are the trendy thing to do, but they really deserve a permanent place in your skincare routine! The Bamboo Clay Face Mask contains Kaolin clay that purifies your pores as well as natural bamboo and cranberry seed powders that exfoliate away dead skin cells. With just a few uses, you will notice a clearer, smoother complexion!

Fyve Lip Balm Set

An item that is often overlooked or goes unmentioned in people’s skincare routine is lip balm! Fyve’s Lip Balm Set includes four deliciously flavored balms in a cute, reusable tin.

Coconut Lime, Orange Tangerine, Cocoa Mint, and Grapefruit lemon balms deliver a burst of natural flavors with hydration and shine, thanks to plant-based oils and waxes.

Did you know that your lips lose moisture at night? It’s a good idea to incorporate a lip balm into your nightly skincare routine! These are genuinely one of my favorite brands of lip balm, and I always have at least one on my night stand and in my bag. I love these so much!

Next, check out the body care products!

Fyve Lemongrass Body Butter

If you love a good, thick body moisturizer, look no further! The Lemongrass Body Butter is ultra-hydrating and has a gorgeous, uplifting citrusy scent! Avocado oil delivers Vitamin E to protect against damage while coconut oil provides deep hydration. I love to throw this on after a shower for soft, smooth skin. I even use this overnight on my exceptionally dry feet. I work in a good amount of the body butter and pop on some socks as I sleep, and they’re buttery soft when I wake up!

Fyve Vanilla Lavender Body Oil

Listen, it is no secret that life has been stressful lately. It is important to practice self care, even if you only have a few minutes to spare. The Vanilla Lavender Body Oil is luxurious and simple way to treat yourself. This oil contains coconut oil, camellia seed oil, and argan oil to hydrate the driest of skin. Pure therapeutic grade essential oils of Lavender, Ylang ylang, and vanilla oil help to calm your nerves and recharge for whatever the day throws at you!

These products were gifted to me by Fyve, Inc. as part of its Fyve Tribe Ambassador program. As always, my thoughts and opinions are my own. This post does not include any affiliate links.

I highly recommend Fyve for people interested in high-quality products that are animal and eco-friendly. Have you tried any? Let me know!